How Small Business Competes for Employees with Well Funded Startups – SBS 51

Shannon and Dave talk about the impact that small business owners feel when competing for employees with new, well-funded startups (aka those that can hire people their cash flow doesn’t afford!). Shannon found a great article about how on-demand businesses have created a new era of entrepreneurship — and how attractive that is to employees that want to break out of the Read more

Luxury Small Business Success Story: Justluxe.com – SBS 50

Rob Gautereaux started JustLuxe.com in 2004 as a site with product articles and classified ads. Within 2 years he realized there was better value to the JustLuxe readers – and JustLuxe themselves – if they were a true publication business. Since then JustLuxe has grown significantly by creating their own great content and partnering with The RGM Group to help Read more

Naming Your Business and Credit Card Rewards – Small Business Show 49

Shannon and Dave dig in today, talking about naming your business (and theirs!) as well as reward credit cards. How do you go about picking a good name for a business and what message does it send to your customers? Your favorite business geeks are also rewards credit card geeks that love earning points and perks by using their credits cards Read more

Motivating and Pleasing Your Employees – SBS 47

While cash might be king, your employees are queen… and this is one of those cases where the queen needs to win. Shannon and Dave talk about what it takes to not only motivate your employees, but also to keep your team happy. Starting with a discussion about salespeople, the value of quotas is challenged… and other ideas are thrown Read more

Small Business Tips from 5 Happiness Webmaster – SBS 46

Bruce Linde is the quintessential service provider, always looking to do whatever he can to support his clients. In fact, he even considers the websites he builds for his clients to serve them after he’s finished; the goal being to have the site “turn interest into a client.” Bruce wryly shares the many stories and lessons he’s learned, including telling us Read more

Small Business Marketing Stories – Part 2 – Small Business Show 45

This week on the Small Business Show, we continue the discussion about small business marketing with Shannon and Dave talking about the value of marketing via social media as well as offline marketing. Strategies for authenticity are the core, including specific discussions about Facebook, Twitter, Snapchat, offline marketing and more!

Kickstarter, the Value of Ideas and Taxes – Small Business Show Episode 43

Ever had a million-dollar idea? Shannon and Dave discuss what that actually means and the realities behind bringing an idea to fruition. Kickstarter is a big part of that discussion, from both good and bad angles. But first, your two business geeks share a little tax talk about what you should be doing now to be sure you’re ready for the New Read more