building customer loyalty and repeat buyers

Building Customer Loyalty and Repeat Buyers – Small Business Show 233

For Small Businesses, making the sale is only half the battle. How we handle things after the sale is crucial to developing customer loyalty and encouraging repeat buyers. Today on the Small Business Show, your hosts Shannon Jean and Dave Hamilton discuss four after-sale situations where you have a chance to impress your customer, build that loyalty and earn their Read more

Interview with Christian Owens Co-Founder of Paddle – Small Business Show 230

Continuing with our series on subscription-based businesses, we’ve been fortunate to meet some very smart folks that have started or transitioned to a subscription model for their product or service. This week, we get to learn from a founder that created a business to help others succeed in the software and subscription market. Paddle was Co-Founded in 2012 by Christian Read more

Positive Influence by Pacing and Leading – Small Business Show 225

Using persuasion techniques when working with customers and your employees can help everyone get the results they want. Specifically, using Pacing and Leading can help you build empathy and create a connection between people that then allows you to achieve a positive outcome. “Pacing builds trust because people see you as being the same as them. After pacing, a persuader Read more

Communicating with Customers and Cross Promoting – Small Business Show 224

Being proactive when communicating with your customers helps to build trust and credibility. What happens when your customers find out about bad news before you tell them? Join your hosts Shannon Jean and Dave Hamilton for this episode of the Small Business Show to hear a great example of what NOT to do when things go wrong. Dave shares his Read more

Focusing Your Subconscious to help you succeed – Small Business Show 223

We all have an inner judge that can help us or hold us back. Our subconscious mind is constantly absorbing information and playing it back to us, sometimes reminding us of our successes, but often replaying our failures and sabotaging our success.  Can we focus the power of our subconscious to help us succeed? Damn right we can. With some Read more

Overcoming and Finding Opportunities in Procrastination – The Small Business Show 222

There’s a procrastinator in all of us. When it comes to Small Business, putting things off can create problems, but it can also create opportunities. Join us today for episode 222 of the Small Business Show to hear how you can overcome this natural tendency and take advantage of the opportunities it creates. Join your hosts Dave Hamilton and Shannon Read more