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Presenting Ideas – Business Brain 583

In this episode of Business Brain, we explore the art of effective idea presentation, using vacation rental maintenance as a case study to underscore stakeholder engagement. We discuss the financial benefits of full-time employees versus contractors and introduce the “two-week experiment” to foster buy-in. We highlight the significance of body language, eye contact, and humor in communication, sharing personal experiences Read more…

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Are You Coachable? Business Brain 582

In this episode of Business Brain, we examine coachability and its vital role in personal and professional growth. Building on insights from Dan Magazoo of Ride the Wave, we discuss the shift towards rapid scaling in entrepreneurship and the essential qualities of a coachable person, such as self-awareness and accountability. We share anecdotes illustrating how owning mistakes can foster a Read more…

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Daniel Magazu from Ride the Wave – Business Brain 581

In this episode of Business Brain, we talk with Daniel Magazu, founder of Ride the Wave, about organic content marketing for home services. Daniel discusses his entrepreneurial journey and how Facebook groups can empower businesses to engage with local communities, particularly targeting decision-makers like moms. He emphasizes authenticity in social media strategies, crafting genuine client introductions that highlight community contributions. Read more…

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Fearless or Foolish? Business Brain 580

In this episode of Business Brain, we tackle procrastination on Fight Procrastination Day 2024. Shannon and I share our experiences, exploring how anxiety often fuels our delays while sometimes leading to better decision-making. We discuss the challenges of managing multiple projects and consider using virtual assistants and innovative tools like Crush to improve productivity. Reflecting on fear, we highlight its Read more…

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Ask Forgiveness, Not Permission – Business Brain 579

In this episode of Business Brain, we discuss the significance of Global Talent Acquisition Day and its role in business strategy. We explore the origins of this day, established by KRT Marketing in 2018, and share methodologies to improve talent acquisition processes. Through a personal anecdote, we emphasize the need for model release forms to protect intellectual property rights and Read more…

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Borrowed Credibility – Business Brain 578

In this episode of Business Brain, we discuss strategies for enhancing entrepreneurial skills and navigating social situations. We introduce the concept of “foot-in-mouth disease,” encouraging listeners to embrace potential embarrassment as a catalyst for growth. Sharing experiences from a trade show and a concert, I highlight the importance of engaging with others. We also cover “borrowed credibility,” a method we Read more…

The Business of Podcast Advertising – Business Brain 577

In this episode of Business Brain, Dave Hamilton and Shannon Jean delve into the podcasting landscape, focusing on the dynamics between content creators, sponsors, and audience privacy. Dave shares insights from Podcast Movement, highlighting his presentation on an efficient podcast workflow developed over two decades, emphasizing the vital role of consistency in content release. The conversation shifts to privacy issues Read more…

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The Power of Personal – Business Brain 576

In this episode of Business Brain, we explore the importance of personal connections in business. We share insights from the auction world and a significant find on a liquidation site, emphasizing consumer behavior and economic trends. We discuss how to infuse authenticity into branding by sharing personal stories and fostering trust with clients. The power of storytelling is highlighted as Read more…

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The Fight Against Complexity – Business Brain 575

In this episode of Business Brain, I, Dave Hamilton, and co-host Shannon Jean discuss Internet Self-Care Day and the balance between productivity and burnout. Sharing personal experiences, we address the anxiety of overlapping commitments and the importance of saying no. We also emphasize simplicity in business operations and clear communication as keys to enhancing productivity. I invite listeners to reflect Read more…

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Free Flow Friday – Business Brain 574

In this episode of Business Brain, Shannon and Dave discuss problem-solving and efficiency in entrepreneurship, using personal experiences as illustrations. We draw parallels between kayak design and simplifying business processes while highlighting the importance of considering simple solutions like Occam’s Razor. Through anecdotes about seeking expert help and a client overwhelmed by data, we advocate for a bias towards action Read more…

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Joe Benson of Eversite – Business Brain 573

In episode 573 of Business Brain, hosts Dave Hamilton and Shannon Jean interview Joe Benson, founder of Eversite, a digital marketing agency. Joe discusses his journey from creating websites as a child to launching the innovative “website as a service” model, making web services affordable for small businesses. He shares insights on leveraging social media for lead generation and emphasizes Read more…

All Your Eggs in Someone Else’s Basket – Business Brain 572

In this episode of Business Brain, Dave and Shannon stress the importance of making customers feel special and valued, drawing inspiration from lead singers like Pat Monaghan and Sammy Hagar. They emphasize the significance of personalized interactions through simple gestures like using customers’ names to establish emotional connections. The hosts share personal anecdotes to illustrate the impact of personalized customer Read more…