In this episode of Business Brain, we uncover a dead-simple texting hack most businesses are ignoring: sending a VCF contact card with your very first message so your name and logo land in your customer’s phone instead of a random number. It’s a credibility boost, it sidesteps spam filters, and almost nobody is doing it yet. If you text customers at all, this is your move.

Then we revisit the two-year experiment: one year to learn, one year to execute. We break down why Stripe had only fifty customers after twenty-four months, why you shouldn’t quit your day job before the runway is built, and how to read the signals along the way without giving up too early. Give yourself the time and you’ll build the foundation for the next decade of your Charmed Life.

Categories: Episodes

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