Rob Gautereaux started JustLuxe.com in 2004 as a site with product articles and classified ads. Within 2 years he realized there was better value to the JustLuxe readers – and JustLuxe themselves – if they were a true publication business. Since then JustLuxe has grown significantly by creating their own Read more
Shannon and Dave dig in today, talking about naming your business (and theirs!) as well as reward credit cards. How do you go about picking a good name for a business and what message does it send to your customers? Your favorite business geeks are also rewards credit card geeks Read more
Cash is king. You hear it all the time, but have you ever sat down and thought about what it means for your small business? Your two favorite business geeks have and they share their thoughts about how to manage – and even get – cash the right way. Profits Read more
While cash might be king, your employees are queen… and this is one of those cases where the queen needs to win. Shannon and Dave talk about what it takes to not only motivate your employees, but also to keep your team happy. Starting with a discussion about salespeople, the Read more
Bruce Linde is the quintessential service provider, always looking to do whatever he can to support his clients. In fact, he even considers the websites he builds for his clients to serve them after he’s finished; the goal being to have the site “turn interest into a client.” Bruce wryly shares Read more
This week on the Small Business Show, we continue the discussion about small business marketing with Shannon and Dave talking about the value of marketing via social media as well as offline marketing. Strategies for authenticity are the core, including specific discussions about Facebook, Twitter, Snapchat, offline marketing and more!
Shannon and Dave share their own thoughts about marketing as it relates to their businesses. In Part 1 of the Small Business Marketing show, advertising is a focus with discussions about pay per click, display ads, podcasts and reviews. What marketing methods have worked for you? Share your story with Read more
Ever had a million-dollar idea? Shannon and Dave discuss what that actually means and the realities behind bringing an idea to fruition. Kickstarter is a big part of that discussion, from both good and bad angles. But first, your two business geeks share a little tax talk about what you should be Read more
With just a few weeks left before the calendar ticks over to 2016, it’s time to start thinking about a few things: what to do for your employees? What do do for your customers? What to do for yourself? Taxes, health insurance, gifts, bonuses and more are the seeds for Read more
Shannon and Dave dig into the mailbag today to answer a trio of questions from folks dealing with departing employees. Various reasons and scenarios led to the departures, and those each play a huge part in the advice and thoughts shared by your two favorite business geeks. On top of Read more
Mick Guinn started Mick’s Macs ten years ago and has learned a lot about being a small business owner during that time. He has always made sure to keep a focus on what his employees actually need, being careful not to project his own desires onto others. He also shares Read more
David Sparks, long time attorney and long-time geek left the practice he had been with for decades to branch out on his own. Using his geek skills to build the foundation for his nascent practice’s infrastructure, David is able to better service his clients and carve out that valuable time Read more