Local SEO Search Optimization and Managing Customer Returns – Small Business Show 343

Making sure your company surfaces in search results for “near me” searches is critical for local search engine optimization. What local SEO search optimization techniques will help your local customers find you above your competition? Listen to episode 343 of The Small Business Show to learn more! Then it’s time […]

Positive Influence by Pacing and Leading – Small Business Show 225

Using persuasion techniques when working with customers and your employees can help everyone get the results they want. Specifically, using Pacing and Leading can help you build empathy and create a connection between people that then allows you to achieve a positive outcome. “Pacing builds trust because people see you […]

Website Feedback, Simplifying Your Message, Acquisition Deal Sponsors and more: Small Business Show 159

Does your website communicate in ways that potential customers can quickly grasp your story, what your services or your product line are? How do you simplify your message to capture the short attention span and should you rely on your Terms and Conditions to “protect” you from your customers? If […]

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